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A basic marketing strategy and marketing mix

Date Submitted: 03/16/2002 05:52:05
Length: 2 pages (662 words)
Views: 43705

Netgear designs mechanically advanced networking products that address the specific needs of small and medium business and home users. Netgear's MP101 Wireless Digital Music Player features an antenna to enable a wireless connection to the home computer and then connects to the audio input jacks of any stereo system at the other end. It organizes a digital library of MP3 and Windows Media music by using the customers' accessible files for artist, album, and song …

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…Music Player is just a sample of what the company offers. However, when someone logs onto the Netgear website or visits a retail store to look at the product they are opened up to a whole new world of equipment. Looking over the products can cause them to think about future gifts for themselves or someone else. Overall the promotion and advertising will result in a greater profit and advancement for the organization and economy.

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