Marketing and Its Components

The U. S. auto industry's share of the market has experienced fluctuations over the past 50 years. These fluctuations have been caused by many reasons which include quality, price, and foreign competition. The Ford Motor Company, General Motors Company, and the Chrysler Corporation are the three largest manufacturers of automobiles in the world. These three companies hold nearly 75% of the market and produce over 8 million automobiles per year. The largest competitors of these three companies are …

…will there be websites that allow customers to view how a vehicle will look and cost in the configuration they most desire. Also there is the possibility for new businesses to open where people will have the option to buy or possibly rent a body for their vehicle platform for the short time use. Works Cited Cobb, James G., "Niche Mania! ", New York Times (Late Edition (East Coast), New York, N.Y.: Oct 23, 2002. pg. G.1