Marketing gift bags

Marketing Gift Bags for all Ages By: Jennifer Ruddell When marketing gift bags, a company should target all ages and all occasions. For children there should be gift bags to suit both boys and girls. Children have their favorite cartoon characters that they adore. The gift bags need to be designed in colors for boys and girls along with the cartoon character on both the boys and the girls gift bags. This being because both …

…type of gifts you buy. No one wants to buy a fantastic gift and have a paper sack around it. With gift bags they can reused, turned into decorations for storage around the house, and even are being used in wall art. I beleive that these few suggestions will be helpful in continuing the marketing trend of gift bags and aide in its ever growing and changing popularity. Reference: Armstrong/ Kotler; Marketing: An Introduction; (7thEd)