Marketing to meet strategy

Executive Summary " The enigma of marketing is that it is one of man's oldest activities and yet regarded as the most recent of the business discipline" <Tab/>Michael Baker - 1976 The true concept of marketing is an exchange based upon mutually satisfying relationships in which both parties get what they want. This assignment is aimed at providing a clear and methodical approach to determine if marketing concepts could meet the strategic …

…amp;gt;5,550<Tab/>39,495<Tab/>6,950<Tab/>46,445 Total Auh & Al Ain<Tab/>na<Tab/>10,000<Tab/>4,500<Tab/>1,000<Tab/>3,200<Tab/>18,700<Tab/>7,000<Tab/>25,700 Appendix 3b. Daily Consumption of bakery products in Supermarkets and Franchises