Mass customization

1. Introduction It is incontestable that everyone has his unique character; therefore, consumption market is required to involve some personalized products, especially in this fashionable age. Increasing consumers who prefer unparalleled products or services makes mass customization appear, which can satisfy the different customers' demand of products or service and makes a price close to that for an ordinary mass produced refill. This report will examine the relationship between mass customization and business in many aspects, …

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