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The marketing plan objective
As a new ice cream company, Sweaty Company aimed to introduce the brand in the market. In order to be famous the company needs to do many efforts to increase the sales volume. Therefore, research and plan following by promotion is set up to reach the goals. The company is going to highlight some point, such as new product objective, sales objectives, retain earnings objective, market share objectives, social responsibility objective, and timing objectives. 1. New
stand together in a dirty environment. Therefore, our company plans to provide rubbish bins to almost every channel distribution. Rubbish bins can built own company image and also promote our brand to the society. Another action to be responsible in the environment issue is about the use of plastic container. We are going to use plastic container because it is strong, can protect the ice cream from leaking. Plastic container is also reusable and recyclable.