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Michael Bernstein Quotes

«These tools are probably a little too sophisticated for most companies right now, ... Companies can use [the tools] tactically as a way to keep track of customers and promotions, but most companies haven't gathered enough customer data to use these tools strategically.»
«[It's also still difficult to identify the multiple relationships you might have with a customer. Few companies are able to confirm that customers who respond to marketing online and customers who physically buy products through retail outlets might be the same people, for example.] Not many companies know that Joe who visited the company Web site is the same Joe who visited the store and bought goods at point-of-sale, ... For the tools to be really effective, companies need to look at customer data from all perspectives.»
«[Finally, there's the bugaboo of any computerization project?-making sure your initial data is correct so that you avoid garbage in, garbage out.] Without the right data to analyze, ... marketers could wind up automating a bad campaign.»
«Not many companies know that Joe who visited the company Web site is the same Joe who visited the store and bought goods at point-of-sale. For the tools to be really effective, companies need to look at customer data from all perspectives.»
«We have big city problems. The needs are tremendous.»
«It is the intention of the Crown to proceed against the defendants on all counts.»
«He worried about how his wife _ who was his high school date for the prom _ would manage after he was gone.»
«HIV-positive donations knowingly entered the plasma pool and were knowingly manufactured and distributed.»
«HIV-positive donations knowingly entered the plasma pool and were knowingly manufactured and distributed. This policy seems to be motivated by economics.»
«We will add to it significantly to the degree stores will support it, We will have bath for sure.»