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superficial

«The ideas that come out of most brainstorming sessions are usually superficial, trivial, and not very original. They are rarely useful. The process, however, seems to make uncreative people feel that they are making innovative contributions.»
«The judge is forced for the most part to reach his audience through the medium of the press whose reporting of judicial decisions is all too often inaccurate and superficial.»
«The Great Idea in advertising is far more than the sum of the recognition scores, the ratings and all the other superficial indicators of its success; it is in the realm of myth, to which measurements cannot apply.»
«This is the rock-solid principle on which the whole of [IBM's] galaxy-wide success is founded... their fundamental design flaws are completely hidden by their superficial design flaws.»
«The happiness which brings enduring worth to life is not the superficial happiness that is dependent on circumstances. It is the happiness and contentment that fills the soul even in the midst of the most distressing circumstances and the most bitter environment. It is the kind of happiness that grins when things go wrong and smiles through the tears. The happiness for which our souls ache is one undisturbed by success or failure, one which will root deeply inside us and give inward relaxation, peace, and contentment, no matter what the surface problems may be. That kind of happiness stands in need of no outward stimulus.»
«The love we have in our youth is superficial compared to the love that an old man has for his old wife.»
«The profound thinker always suspects that he is superficial.»
«The profoundly wise do not declaim against superficial knowledge in others, as much as the profoundly ignorant.»
«The most common error made in matters of appearance is the belief that one should disdain the superficial and let the true beauty of one's soul shine through. If there are places on your body where this is a possibility, you are not attractive - you»
Author: Fran Lebowitz (Humorist, Writer) | Keywords: superficial
«The most important ingredient we put into any relationship is not what we say or what we do, but what we are. And if our words and our actions come from superficial human relations techniques (the Personality Ethic) rather than from our own inner core (the Character Ethic), others will sense that duplicity. We simply won't be able to create and sustain the foundation necessary for effective interdependence.»

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